Why is Büyükeren's research relevant to dating app founders today?

The research highlights how platform introductions can shape user behavior, emphasizing a shift towards casual encounters in Tinder's early days. This is relevant as founders now adapt platforms to user demands for more intentional relationships.

What time period and user base did Büyükeren's study cover?

The study analyzed data from 1.1 million college students over the period from 2008 to 2019. It focused specifically on the impact of Tinder's campus rollout which occurred in 2013.

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Berkeren Büyükeren

Berkeren Büyükeren's study on Tinder's campus rollout offers critical insights for dating operators on user behavior and platform adaptations.

Maintained by the High Intent newsroom. Last updated July 31, 2026. Led by founder and CEO Bill Alena, backed by a team of industry experts with over 100 years of online dating experience between them.

Who Berkeren Büyükeren is

Berkeren Büyükeren is associated with research concerning the impact of dating apps on user behavior. A study co-authored by Büyükeren examined data from 1.1 million college students across a period from 2008 to 2019. The research specifically focused on Tinder's 2013 campus rollout. Findings indicated that this rollout led to an increase in casual sexual encounters, particularly among students affiliated with Greek organizations. The study did not find that the rollout significantly boosted the formation of committed relationships. This work provides a historical perspective on how dating app introductions can influence social dynamics on college campuses, informing ongoing discussions about product development in the dating industry.

Questions operators ask about Berkeren Büyükeren

The study found that Tinder's 2013 campus rollout primarily led to an increase in casual sex among Greek-affiliated college students. It did not significantly boost the formation of committed relationships on campuses during that period.

Our coverage of Berkeren Büyükeren

1 story

Tinder's Campus Rollout Boosted Casual Sex, Not Relationships: Founders Must Adapt to Intentional Dating Trends
A study of 1.1 million college students from 2008 to 2019 reveals Tinder's 2013 campus rollout primarily increased casual sex among Greek-affiliated students, not committed relationships. Dating app founders should note this historical context as users increasingly seek intentional relationships, requiring platform adaptations beyond casual encounters.
July 30, 2026

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