How can dating apps use insights from book mention trends?

Dating apps can use book mention trends to refine profile customization options and improve matching algorithms. By recognizing what users choose to highlight, operators can develop features that facilitate expressing genuine interests, potentially leading to more meaningful interactions and increased user satisfaction within the platform.

Do book mentions impact user retention or churn rates?

If book mentions do not lead to higher quality matches or desired outcomes, it could contribute to user frustration and churn. The gender disparity in book mentions suggests women are actively trying to differentiate themselves; if these efforts are unrewarded, it may indicate a deficiency in the platform's ability to facilitate desired connections.

Person

Suzanne Degges-White

Suzanne Degges-White is a professor whose research on dating trends and preferences, particularly related to book mentions, offers insights for dating operators.

Maintained by the High Intent newsroom. Last updated July 31, 2026. Led by founder and CEO Bill Alena, backed by a team of industry experts with over 100 years of online dating experience between them.

Suzanne Degges-White: key facts

Role: Professor and Department Chair
Company: Northern Illinois University
Based in: DeKalb, Illinois, United States
Focus: Counseling, Human behavior, Relationships, Social trends
Website: niu.edu

Who Suzanne Degges-White is

Suzanne Degges-White is a professor and department chair in Counseling and Higher Education at Northern Illinois University. Her academic background and research contribute to understanding interpersonal relationships and communication. While not directly an online dating industry professional, her insights into human behavior and social dynamics are relevant to how individuals present themselves and interact on dating platforms. Her work can provide a framework for analyzing trends observed in user-generated content, such as the increasing mention of books on dating profiles. Understanding the motivations behind these self-presentation strategies, as illuminated by experts like Degges-White, can help dating operators tailor features and experiences to better meet user expectations for connection and authenticity. Her academic perspective offers a lens through which to interpret user data and behavioral shifts within the online dating landscape.

What operators should know

01Users are seeking deeper connections by adding book mentions to profiles.
02Women are driving the increase in book mentions to differentiate themselves.
03This trend might indicate poor filtration on platforms and a churn risk.
04Operators should determine if book mentions predict better match outcomes.

Questions operators ask about Suzanne Degges-White

Book mentions on dating profiles can signal users' desire for deeper connections and intellectual compatibility. This trend suggests that individuals are looking to present more nuanced aspects of their personality beyond superficial traits, potentially influencing match quality and user engagement on dating platforms.

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Our coverage of Suzanne Degges-White

1 story

Book Mentions on Dating Profiles Are Up 29%. Hinge Has the Data.
Book mentions on dating profiles increased 29% overall, with women driving a 41% rise. This trend signals users are seeking deeper connection, but operators need to determine if these mentions predict better match outcomes. The gender disparity suggests women are using book mentions to differentiate themselves on platforms with poor filtration, highlighting a potential churn risk if these efforts don't lead to higher quality matches.
June 22, 2026
Also in this storyHinge Headway Bumble Match Group Devyn Simone

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