The newsroom for the people building the dating industry.
This Week in Dating Business

The Romance Scam Prevention Act Is Now Law. Dating Apps Have Until October 2027.

Match and Grindr Report Next Week. Here Is What to Watch.

States Challenge Character.AI's Sale Process Ahead of October 30 Hearing

Match Group Partners With India's Cybercrime Centre on Romance Scam Warnings

Three Plead Guilty in $9 Million Romance Fraud Case Built on Fake Dating Profiles
PlatformsMatch and Grindr Report Next Week. Here Is What to Watch.Match Group reports third-quarter results on November 2 and Grindr on November 5. One is guiding revenue down 2% to 3%; the other raised its 2026 revenue outlook to about $540 million.
PlatformsTinder Now Grades Itself on "Sparks," Not SwipesTinder now measures success by "sparks," matched conversations with at least six back-and-forth exchanges, and says matches are up 14% year over year, ahead of Match Group's November 2 results.
PlatformsGoogle Goes on Trial in London Over Play Store CommissionsA £1 billion UK class action over Google's Play Store commissions is now at trial. App store fees are one of a dating app's biggest costs.
PlatformsMatch Is Selling Intent Now. Its Numbers Say It Has To.Match relaunched Upward for marriage-minded singles while telling investors Tinder won't stop shrinking until late 2027.
PlatformsGrindr's Super-App Bet Has One Defensible Piece, Several That Aren'tGrindr (GRND) now serves 15 million users and has raised its 2026 revenue guidance to at least $535M. The company claims AI has influenced 70, 80% of its codebase since 2018 and made engineers 2.5 tim…
PlatformsViber Found the Leak Every Standalone Dating App Ignores46% of Viber dating users who match initiate a chat within one hour, compared to just 30, 40% of traditional dating app matches that ever exchange any messages. Match Group (MTCH) generates over $3 bi…
PlatformsDerek Chadwick's Goose Has 12,500 Followers and No Vetting RulesDerek Chadwick is launching Goose, an application-only gay dating platform that positions itself against hookup-focused apps like Grindr (GRND) and Sniffies. The Goose Instagram account has accumulate…
PlatformsBumble Launches a YouTube Show as Payers Drop 23%. Fix the Product.Bumble's (BMBL) paying users declined 23.1% year-on-year in Q1 2025, with total revenue falling 14.1%. Revenue from the flagship Bumble app specifically dropped 14.4% to $172.7M in the quarter. The co…
PlatformsMatch Group Kills Archer, Then Puts $100M Into SniffiesMatch Group is shutting down Archer, its gay dating app, on June 17, just three years after launch Archer recorded only 685,000 downloads in its first year versus Grindr's (GRND) roughly 10 million in…
PlatformsTrue for Two Launches Marriage-First With No Features to Back ItTrue for Two launched nationwide in the US this month after a test in Dallas, positioning itself as a marriage-focused dating platform with no disclosed product features to enforce that intent. Match…
PlatformsHily Bets Against AI While 52% of Its Own Users Are Already Using It69% of Gen Z and 74% of Millennials believe AI makes dating less authentic, per Hily's August 2025 T.R.U.T.H. Report of 1,559 US daters. Despite that stated aversion, 51% of women and 50% of Gen Z hav…
PlatformsBreeze Proves Per-Date Pricing Works, Then Hits What Code Can't FixBreeze charges £9.50 per date booking rather than a monthly subscription, aligning platform revenue with user outcomes. The Dutch app claims 752,000 global dates scheduled since its 2020 launch and ho…
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